More than what meets the eye.
Kingkoil Luxury Hotel Collection 3.0
More than what meets the eye.
If you were to be asked the question “What is a mattress?”, chances are that you would come up with something along the lines of “That’s the thing we sleep on”. Straightforward, isn’t it? Or is it?
KingKoil Luxury Hotel Collection 3.0 is certainly a mattress that is more than what meets the eye. We spend around 1/3 of our day sleeping on our mattress. Quality sleep is vital to our health, hence a mattress is more important than what most of us take them to be.
And this is exactly what KingKoil wants you to know. Alongside the production of the commercial video for the KingKoil Luxury Hotel Collection 3.0 that creates awareness about the product, another product video that highlights the USPs of the mattress compliments the commercial video by delivering the information that KingKoil wants you to know.
We went through a thorough scripting process with KingKoil for this video, and it’s been a pleasure working with KingKoil as they were very clear with what they want to achieve with this video and provided us with all the detailed information we need during the production of this video.
Scope
- Scripting
- Storyboarding
- Video Production
- Video Editing
Project Outcome
On fire. Literally.
One of the highlights of the KingKoil Luxury Hotel Collection 3.0 Mattress is its fire retardancy. This was also one of the most powerful scenes of the video, where the difference between the KingKoil mattress and other conventional mattress is significant during the fire retardant experiment. This product video was used in the official launch of the KingKoil Luxury Hotel Collection 3.0 Mattress to highlight the USPs of this new product, to positive reviews among those present at the event.
