Going the extra mile for elegance.

Tiong Mak Liquor

THE JOURNEY

Going the extra mile for elegance.

Product photoshoots are a challenge by itself. You must get everything perfect in that one single frame. It’s a long and tedious process just to get that perfect shot.

Now, bring a brand-new product, one we’ve never actually previously worked with into the equation, and the challenge gets tougher.

When Tiong Mak Liquor approached us with the intention to produce a series of pictures of their liquor products meant for their Chinese New Year campaign, we immediately saw it as a fresh challenge for us.

Liquor products is not something commonly associated with Chinese New Year for most of us. Hence we had to be creative in the setup and styling, giving the products the rightful Chinese New Year vibes that fits the intended purpose of the campaign.

THE Scope